Marten Westphal
🌍 1 continent
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2
Laracons
1
Continents
2
Spoke at
2018
First Laracon
been there
Talks
Unknown title (2019)
How we abused PHP and Laravel to do Big Data (2018)
Martin Westfall presents how About You, an e-commerce fashion company, built a data consolidation system called 'Cube' using PHP and Laravel over 2.5 years. Despite initial skepticism about using PHP for big data, the team successfully created a system that handles massive data processing through clever chunking, custom collection implementations, and integration with Google BigQuery. The talk covers their journey of overcoming PHP's limitations, performance optimization, and building a scalable system that saved costs compared to their previous Hadoop solution.