Jack McBain delivers an engaging talk about managing creativity, maintaining perspective, and building authentic products. He discusses how creativity is a renewable resource that needs to be managed carefully, shares insights about avoiding narrow perspectives through an amusing RadioShack anecdote, and emphasizes the importance of authenticity in product development and marketing.

A comprehensive talk about transitioning from being an employed developer to running your own freelance/agency business. The speaker shares personal experiences and practical advice about client management, pricing, communication, and growing a sustainable business in the web development industry.